Nashville brewery produces what may be first-ever rock-climbing-gym-commissioned beer for Climb Nashville’s 10th anniversary
(Photo: Bliss, Jessica)
Not that he has done a lot of research, but Drew Sloss believes he may have been the catalyst in creating the first-ever beer commissioned by a rock climbing gym.
As co-owner of Climb Nashville, Sloss wanted to find a unique way to celebrate the gym’s 10th anniversary. A party was good, but not good enough.
“It didn’t seem that extraordinary,” Sloss said. “Then I started thinking about what would it be like to work with another local business on creating something pretty unique and creating something in limited fashion.”
To Sloss, a home-brew veteran, beer seemed like a good idea.
Turns out that Bailey Spaulding, CEO and brew master at Nashville’s Jackalope Brewing Company, also is a rock climber.
Sloss snagged her on the way out of the gym one day and threw out his thought — a 10th anniversary beer with 10 hops that could become viral marketing for two local business “conspiring to do something pretty unique.”
The result is Hoppy Anniversary IPA, a limited-edition beer that will debut at the release party at Jackalope 6-10 p.m. on June 27. The small-batch includes one hop for each Climb Nashville year: English Kent Goldings, Amarillo, Citra, Cascade, Fuggle, Perle, Liberty, Chinook, Warrior and Simcoe.
(Photo: Bliss, Jessica)
Eighty cases of cans are being produced, Sloss said, in addition to kegs that will be split between Jackalope and Climb Nashville.
It’s perfect timing for a celebration, as Climb Nashville this week opened its new location at 36th Avenue North and Charlotte Pike. The climbing, yoga and fitness gym is a spacious upgrade from its previous location next to the Nashville Ballet in Sylvan Heights.
It offers 20,000 square feet of climbing (up from 12,000 feet in its previous location), which includes a 50-foot climbing pillar in the middle of the gym and a second floor with its own set of climbing routes.
Climb Nashville’s new gym location at 3600 Charlotte Ave. opened this week. The business will celebrate it’s 10th anniversary with a beer created by Jackalope Brewing Company. (Photo: Tony Czech )
“We’re super excited,” said co-owner Lance Brock. “It’s been fun to watch people walk in and see a little surprise or their jaw drop.”
There is an upgraded lobby with a yoga and fitness studio, a cardio deck that overlooks the climbing area and a weight room.
And soon, there may be beer in the Climb Nashville cafe.
The business is working on getting its beer license, so climbers can enjoy a cold beverage after working up a sweat. Each climber will get a stamp on their hand after buying a drink to make sure they don’t get back on the wall and climb in an unsafe way.
It’s all part of the continued energy Climb Nashville’s management hopes to build over the next decade.
“Its almost hard to fathom that fact that we have been doing this for so long,” Sloss said. “Nashville has been really great and welcoming to this idea, and after 10 years of doing it the community has been even more receptive.”
You can toast to that.
Reach Jessica Bliss at 615-259-8253 and on Twitter @jlbliss.
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